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Jen(2024)

Laboratory Institute of Merchandising College 紐約利姆時尚商業管理學院

Background | B.S. in Fashion Marketing
Application | M.A. / M.S. in Fashion Marketing

Motivation: Wounds as a Catalyst, Not a Slogan "Emerging from the setbacks and self-doubt of my early university years, I truly realized that 'being seen' isn't a gift of innate talent—it is the result of pure resilience and holding onto one's convictions until the very end."


Experience: Vertical Consistency—Aligning Purpose with Action "I reclaimed my ground through high-stakes professional projects: developing strategies, delivering insights, and refining solutions. I transformed from someone overlooked to a trusted peer whose advice is sought and a student whose contributions are consistently recognized by professors."


Goal: A Future Already in Motion "I aim to step onto a stage where brand storytelling is transformed into cross-generational impact. My vision is to make 'beauty' more responsible and sustainable while bringing these advanced capabilities back to Taiwan to expand the possibilities of our local market."


動機|傷口,而非口號
=「我從大學的挫敗和自我懷疑裡爬回來,才真正理解『被看見』不是靠天分,是靠把信念撐到最後的那股韌性。」

經歷|從動機到行動的縱軸一致性
=「我用專業專案把自己重新站穩:做策略、提洞察、改方案,從被落下的人變成同學會來問意見、教授會點名肯定的人。」

目標|已在進行中的未來
=「我想走進能把品牌故事變成跨世代影響力的舞台,讓『美』同時更負責任、更永續,並把這套能力帶回台灣放大市場的可能。」

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